Monday, February 11, 2008

Client Relationships: Not just good, but great clients


To state the obvious, great clients are invaluable (and hard to find). Running a business isn’t just about providing a useful service, or finding and training people to perform that service… it’s also about finding the type of clients you want to work with.

Sometimes finding clients is hard enough, but finding great clients is even more difficult. In our business, we strive to create a team type situation where we work together to achieve the best possible outcome. So in this arrangement, how do great clients stand out?

Great clients keep me in the loop! They explain their situation, and don’t hesitate to fess up if they’ve messed up. They do everything in their power to deliver what they’ve promised. However, they realize that being human is what we all are… and forgive themselves and others for mistakes.

Great clients don’t expect something for nothing. They realize that there are consequences for actions (both good and bad) and accept those consequences. They hold up their end of the client agreement.

Great clients are team oriented. They appreciate people who genuinely are working towards a common goal. They have a positive outlook.

Great clients make you smile. When these type of clients call and you see their company name on the caller id, you look forward to talking with them and enjoy your conversations with them.

Overall, we have had many positive experiences. And we look forward to many more stellar client relationships.

Author: Natalie Nigro

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